Kellogg Speaker Series featuring Professor Mohan Sawhney
Kellogg Professor and Marketing Guru to the high tech industry, Mohan Sawhney, will present his latest research on collaboration with customers.
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The meeting will be held in the Microsoft Techonlogy Center in Los Colinas (near the intersection of Hwy 114 and Hwy 161).
Professor Sawhney is a globally recognized scholar, teacher, consultant, and speaker in technology marketing, new media, innovation, and e-business. His research and teaching interests include marketing and media in the connected world, process-centric marketing, collaborative marketing, organic growth, and network-centric innovation. He has been widely recognized as a thought leader. Business Week named him as one of the 25 most influential people in e-Business. Crain’s Chicago Business named him a member of “40 under 40”, a select group of young business leaders in the Chicago area. He is a Fellow of the World Economic Forum.
Prof. Sawhney is the co-author of three books, includingThe Seven Steps to Nirvana: Strategic Insights into eBusiness Transformation. He advises and speaks to Global 2000 firms and governments worldwide.
Prof. Sawhney holds a Ph.D. in marketing from the Wharton School of the University of Pennsylvania; a Master’s degree in management from the Indian Institute of Management, Calcutta; and a Bachelor’s degree in Electrical Engineering from the Indian Institute of Technology, New Delhi.
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Event Detail
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Event:
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Marketing Guru and Kellogg Professor Mohan Sawhney
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Date:
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Tuesday, March 9, 2010
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Time:
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6:00 pm to 8:00 pm
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Location:
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Microsoft Technology Center - Los Colinas
7000 State Highway 161
Irving, TX 75039
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Registration site:
https://kelloggalumni.northwestern.edu/Events/EventView.asp?EventID=3361
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